SEO Services for End-of-Life Professionals
Help the people who need you most, find you when they need you most.
As an end of life professional or death doula, you offer comfort, guidance, and dignity in life’s most tender moments. But even with the most meaningful work, it’s hard to help people if they can’t find you. That’s where good SEO comes in.
WHY SEO MATTERS:
When someone searches for support when facing a loss, hospice care options, a celebrant, or grief resources, they’re often in a moment of urgency. You want your website to show up where they’re looking—on page one, not buried where no one clicks.
All of my website template designs include the foundational SEO you need to show up in search. If you want to take it to the next level, or you have an established site that you want to improve - these packages are for you!
I help the right people find you when they need you most.
Let’s make your end-of-life services website easy to find!
Higher rankings on Google. More inquiries from great clients. Confidence that your site is truly working for you.
I understand that your work isn’t about hard-sell marketing - it’s rooted in trust, compassion, and expertise. I help you reach the people who are already looking for exactly what you provide, without feeling like you’re “selling” to them.
With thoughtful SEO, your site can become a steady, gentle source of inquiries, allowing you to focus on the families and individuals you serve.
You don’t need flashy language or “conversion funnels.” You need visibility that feels aligned with your values. I’ve worked with hundreds of heart-centered professionals who want their websites to work for them, not feel like a sales machine. Together, we’ll make sure your site is discoverable and dignified.
SEO Packages include:
COST: SEO packages range from $750 - $2500 based on your site size & services.
SEO Services for End-of-Life Professionals
You can work with me in three ways, depending on what your site needs most.
SEO Audit & Strategy
Perfect if you want clarity and a roadmap to DIY improvements—or to hand off to your web designer.
A full assessment of your current site, keywords, and competitors. You’ll get a detailed report showing what’s working, what’s not, and the next steps to boost your visibility.
Done-for-You SEO
Designed for end-of-life professionals who want SEO taken care of for them.
I’ll handle the complete strategy and the implementation. This includes optimizing your key pages, titles, meta descriptions, internal links, and content structure. You’ll walk away with a site that humans, search engines, and AI can understand.
Ongoing SEO Support
For those who want to grow steadily and stay current.
We’ll track rankings, monitor performance, and create regular SEO-informed content on your site to strengthen your reach over time. Monthly or quarterly options available.
Frequently Asked Questions about SEO
WHO ARE SEO SERVICES A GOOD FIT FOR?
If your work involves helping others face death with grace, you deserve a web presence that reflects that same care & is easy for people to find. My SEO packages are designed for:
- Funeral homes and directors who want to reach local families with clarity and compassion.
- Death doulas who are ready to expand beyond word-of-mouth referrals.
- Celebrants and officiants looking to connect with families planning ceremonies.
- Grief counselors, therapists, and support professionals who want to show up online as trusted, grounded guides.
WHY INVEST IN SEO?
The beauty of SEO (Search Engine Optimization) is that it keeps working for you & improving. Each update you make will serve you for months and years to come.
If you commit to a blog strategy, even better! That allows you to continually expand your website's content and reach, showing up for more keywords and questions your ideal clients are searching for. For example, instead of just optimizing for end-of-life doula, you can also optimize for green burial, advanced care planning, and grief counseling.
Most social media posts, in contrast, disappear from people's feeds within minutes or hours, or may never be seen at all.
WILL SEO MAKE MY WEBSITE FEEL TOO "SALESY"?
Death care is deeply personal. People searching online are often scared, raw, or overwhelmed. They’re not looking for marketing—they’re looking for trust.
SEO is about clarity and accessibility, not pushy marketing. We use compassionate, respectful language that reflects your values while still helping search engines understand what you do. The goal is to connect you with people who are already searching for the kind of support you offer.
HOW LONG DOES IT TAKE TO SEE RESULTS FROM SEO?
SEO isn’t instant—it’s a gradual process. Many end-of-life practitioners start seeing improvements in their visibility within 3–6 months, but it can take longer depending on your location, competition, and how established your website is.
The good news? Once your rankings improve, they tend to keep bringing in the right people without constant extra effort.
WILL SEO HELP IF MOST OF MY WORK COMES FROM WORD OF MOUTH REFERRALS?
Yes. Even if you get many referrals, people often look you up online before calling. A well-optimized end-of-life website builds trust, confirms you’re the right fit, and helps you show up for those who will be thrilled to find you.